Tuesday, May 27, 2014

Saying Goodbye to the Petrol Station: VW e-Golf Advert

Advertising for electric cars is something that a lot of manufacturers find tough. The overarching view of electric cars, and their buyers, often lead to the companies who make them and their chosen advertising companies making incorrect assumptions about what draws in buyers. Nissan launched the LEAF with its ‘hug a polar bear‘ advert that […]The post Saying Goodbye to the Petrol Station: VW e-Golf Advert appeared first on Tran ...

http://transportevolved.com/2014/05/27/saying-goodbye-petrol-station-v